Portfolio Content Proposal  /  Home Collective  /  Five Austin Houses

Five houses.
One brand worth
booking.

Home Collective has built five of the most distinctive short-term rentals in Austin and runs them to a 4.9. The listings and the social haven't caught up to the build. On a marketplace, that gap gets paid for in bookings, five times over.

Cultivating artistry. Crafting identity.

490+
Guest reviews
4.9
Average rating
3 of 5
Guest Favorites
5 houses
Themed, near The Domain
01 / What's already true

The product is proven. Five times. The presentation hasn't caught up to it.

A

Five concepts, fully built

Disco, Rodeo, Doll, Cabaret, Saloon. Each one a designed environment with a pool, themed rooms, and photo-built corners. The expensive, hard part is finished.

B

The numbers back it

A combined 490+ reviews at a 4.9 average, three of the five flagged as Guest Favorites. Guests love these houses once they arrive. The question is how many more would arrive.

C

The cameras are already out

These houses fill with bachelorette parties and group celebrations, the most camera-ready guests there are. Content is already being made in every room. None of it is yet made on the brand's terms.

02 / The gap

A marketplace rewards the listing that looks like the premium choice.

Three gaps, repeated across the portfolio. The strongest concepts are buried under amenity-list headlines, the Saloon listing does not even say it is a saloon. @homecollectiveus is a front door sitting idle, when a steady stream of content could be generating bookings on its own. And each page sells square footage where it could sell the feeling. That is five listings under-earning at the exact moment a guest decides to click.

03 / The five houses

One look across all of them.

Disco

Disco House

4.89 · 18 reviews

Disco-ball karaoke room, a glam room, and a backyard resort with pickleball and a putting green. Newest of the five, the most runway ahead of it.

Rodeo

Rodeo House

4.86 · 87 reviews

Six bedrooms, a karaoke stage, hand-painted murals, and a real ball pit. The largest house, built for the largest groups.

Dollhouse

Doll House

4.87 · 126 reviews

A bachelorette flagship with a sauna, a jet tub, and a Barbie box. Deep review history, listing copy that needs a cleanup.

Cabaret

Cabaret

4.96 · 110 reviews · Guest Favorite

The highest-rated house in the portfolio. A tight, photogenic concept with a moped staged for the photo.

Start here Saloon

Saloon

4.87 · 149 reviews · Guest Favorite

The most-booked house of the five, and the one whose listing hides what it is. A proven winner with the most generic page.

Next

+ 2 in San Diego

The portfolio doesn't stop at Austin. When these prove out, the rest of the map is ready.

If the move is to test it on one house first, start with the Saloon. It books the most of any house in the portfolio, and it carries the weakest listing. The headline reads like an amenity list and never names the concept. Fixing the best-performing house with the worst presentation is the highest-leverage, lowest-risk place to prove the model.

04 / The offer

Two ways in.

The Portfolio

All five houses

$10,000
Five houses at market: ~$22,500

Five capture nights, one unified brand system and a single handle across every listing, a full content library per house.

The fifth house is on us.

Start With One

A single house

$2,500
Comparable scope at market: ~$4,500

One capture night at the house of your choice. Founding-client rate, held for the first house.

Recommended: the Saloon.

Scope
One capture night per house. Arrival through styled evening, full creative direction on site.
Deliverables
We hire and handle the full team: photographer, videographer, editor, and lifestyle models, so each house shows up lived in, not as empty rooms. Per house, delivered for the listing and @homecollectiveus:
  • 1 feature video, 30 to 60 seconds
  • 8 to 10 short-form vertical clips, 8 to 15 seconds, for Instagram or TikTok
  • 50 edited photos
  • All raw content
Austin Guide
Curated Instagram content and recommendations for guests and visitors on the best and most fun things to do in Austin. It turns @homecollectiveus into a resource people follow before and after they book, not just a listing feed.
Direction
A shot list mapped to each house's own concept: the disco and glam rooms, the Rodeo ball pit and stage, the Doll House sauna, the Cabaret moped, the Saloon murals. Built around the bachelorette and group story that drives the bookings.
Turnaround
Edited gallery per house delivered within 7 to 10 business days of each shoot.
Usage
Full rights across every listing, the website, and all social channels.
05 / Selected work

The eye behind the work.

01Neutrogena
02Miami Swim Week: The Shows
03FreshBros
04ROW · Wright or Wrong
05Getty
06International runways
07Published 1,000+ times

Eight years in front of the camera before stepping behind the direction of it.

Five stars means they loved it once they arrived. The content is what makes them arrive.
The Creative Conservator
06 / How each night works

Two halves of the same craft.

PILLAR I

Direction

The plan that makes each night efficient and the result consistent across houses. Nothing left to chance on site.

  • Shot list mapped to each house's concept
  • Styling and prop notes per space
  • On-the-night art direction
  • One brand look holding all five together
Creative director

Darya Fallah

Direction and styling end to end, eight years in the industry. View the portfolio.

Neutrogena, Miami Swim Week: The Shows, FreshBros, ROW (Wright or Wrong), Getty, international runways, published 1,000+ times.

PILLAR II

Production

The capture and the craft that turn strong houses into content people stop on.

  • Stills across the strongest light of the day
  • Vertical video built for the feed
  • Edit and color in one consistent grade
  • Delivered ready to post
Lead videographer

Kade Branson

Texas-based, local to Austin. View the reel.

Neutrogena, Miami Swim Week: The Shows, R'Bonney Gabriel, Nobu Woods, DFYNE, Texas A&M University, AgriLife, ZT Corporate, Texas Power Summit, New World Visions.

07 / Why it's an easy yes

Low lift. Measured return.

01

Fully handled

Direction, capture, and edit covered per house. The only ask is access and a window at each one.

02

Founding pricing

$2,500 a house, or $10,000 for all five with the fifth on us, against roughly $22,500 of comparable scope.

03

Proven before scaled

Judge it on the numbers from the first house, then run the rest of Austin and San Diego on the same model.

08 / Who this is for

For the operator who treats content as an asset.

Home Collective has already done the expensive part: building houses people want to be in and running them to a 4.9. This is for the version of the brand that wants the content, and the brand around it, to match the build.

Take the whole portfolio, or start with the Saloon and decide the rest on what the numbers do. Either way, it starts with one night.